Hi! My name is Brigette Dean, once Brigette Davidovici before I was married, or knew how to care for my frizzy hair. That’s me, with six years of hair drama, which is still growing and evolving! It is also the beginning of how I started brewing Witch i Love Your Hair in my kitchen for myself, out of necessity.
I wanted to care for my hair, but I had years of a painful relationship with my hair, and overall self-image. I pursued acting in Hollywood in my early 20s, and unfortunately, that experience was difficult on my sensitive inner-self. My life and mistakes in that environment worsened my self-esteem and self-image issues in some very young, formative years — and ultimately, took a deep toll on my inner and outer life. I knew I had a lot of work to do to mentally heal my relationship to myself in the years after. Among many things, one tangible aspect of healing for me was befriending my unruly hair, and learning how to care for it — instead of demand perfection from it, or myself, any longer.
I’ve always loved stories of witchy women, connected to the moon and nature, being impossibly powerful. My Romanian and Greek family beauty traditions inspired me, and I had always devoured old books on everything from mythology, to ritual, to supernatural lore — and when I first started understanding the Magic of the moon and seasons, I loved living my life by it! Turning everything, even the mundane in my life, into a small act of Magic and positivity brought a lot of healing into my heart.
I would see ingredients and methods of haircare discussed in reference to ancient queens slaying, warrior priestesses prepping before their battles, and goddesses glamming themselves up ; as well as legends or theories of what our hair even is, on an energetic level, as a human mammal. I figured if Aphrodite and her best goddess friends all loved using flowers and oils, I probably would love it, too. So many different flowers and plants offer incredible essential oils for us, and have been revered for all of time as gifts from the Earth.
The best part was that mixing all these essential oils together for my hair concoction, refining the recipe, it all felt so exciting! Adding in Quartz Crystal chips was an even more magical step, and it allowed for a perfect mix of the ingredients inside. The crystals acted like a physical agitator inside the bottle, mixing everything together, so no harsh dilution chemicals were ever needed.
I realized something special was happening when this Hair Magic made my hair SO INCREDIBLY HAPPY. And the ease it brought my routine and daily life alleviated so much stress, on top of delivering real aromatherapy benefits to my nervous system, every time.
I bottled up little versions of this potion for all my close friends whenever they would ask, until eventually I saw that this Magic worked for everyone. Everyone in my life, with all different types of hair — even my husband’s beard — benefited from this pure, lightweight Hair Magic. And I was making a lot of bottles!
I designed the first official bottle label and this virtual shop at the urging of my husband, and our shared obsession with Shark Tank. I can’t believe how many people have enjoyed the Magic with us now! What started off as just me, making Magic and shipping it in my living room alone, has grown into my family’s whole world! Our Magic company is now run by myself, my husband Zack, and our 2 dog children. We even got to eventually meet the Shark Tank casting team for our Magic, but ended up getting to expand on our own.
In 2018, we relocated to Asheville and expanded our business + witchyfam to a local manufacturer here! There is now an entire team of awesome humans helping us create more Magic than I ever could by hand alone! We have even had more Magical product babies, with our Face Magic and our Body Magic.
We care about your hair, but we also care about your nervous system, your life, and YOU as an entire person, having a human experience. We even create magical music for you to vibe your life to, called Zackground Tracks (Available on Spotify and iTunes, and in the menu of this website!)
We truly just want to share all the things we love with you - magical potions, family love, a lot of sleeping dog videos, very loud drums, astrology, what the F the moon is doing today, our favorite Office quotes, and ALLLLLLL the existential thoughts. We are just happy to have met you and have you be a part of this magical space with us.
If you would like to join the WitchyFam, we welcome you with open arms and dogs. Give our Magic a try, and let me know what you think! Post any pictures to your Instagram (#witchiloveyourhair) and then we get to see you and connect with you even more! This witchyfam has become one of the biggest blessings in our life, with everyone who is a part of it - including you, if you’re reading this!!
Thank you! You are being virtually hugged right now. THAT FEELING IS ME HUGGING YOU ENERGETICALLY. You have been hugged.
May all beings everywhere have happy, healthy hair and lives <3